Business to Business: Digital Check Corp.
In the world of technology, Digital Check Corp. is the
world's largest supplier of small check scanning devices. The scanners are new to the
market as check scanning has only been possible and practical for the last few years.
"This has been a very fast moving market opportunity and our success has come quickly
because our distribution and sales channel has remained informed as products, pricing
and availability is constantly changing" says Tom Anderson, President of Digital Check
Corp. (DCC).
DCC is shipping over 4,000 scanners per month to banks and financial institutions.
Effective and targeted communication is the key to their steady growth.
Email marketing has allowed Digital Check to design and
distribute a broad range of communications to their reseller channel all over the world.
In addition, it has given DCC the ability to “track and learn” about different customer
needs through the E-Mail Logic tracking tool.
Digital Check’s effective steady use of email marketing has
helped them build brand awareness and a higher and broader level of communication with their
customers.
“Email marketing has become an integral part and possibly the
lead provider of DCC’s marketing efforts to the sales channel. I cannot imagine a company
doing business today without a strong email marketing component to its marketing plan and
E-Mail Logic has been our partner from the very beginning” observes
Tom Anderson.
See emails for Digital Check Corp.
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