About Us: Management
John is responsible for the overall leadership and direction of E-Mail Logic. John brings significant marketing and leadership experience to E-Mail Logic. Spending 25 years as a high-end apparel retailer and 3 years as a retail consultant, John understands the "customer value" marketing concept and how it relates to the buying process. Through this experience, John gained valuable insight into all major aspects of marketing to merchants and how merchants market to consumers. In June of 2000 he became associated with Clothes Logic, a digital photography database software system designed to create marketing pieces for apparel vendors and retailers. Spending the next year and a half developing and marketing Clothes Logic Software and learning about technology, John recognized the opportunity to utilize email for the apparel industry and developed enhancements to Clothes Logic to create email marketing outputs. In March of 2002, understanding that the use of email as a retention marketing tool was an opportunity for all small businesses. John started E-Mail Logic. The powerful combination of hands-on merchant experience with his understanding of modern Internet technology has allowed for John to be the creative force behind E-Mail Logic. Tom Gwaltney Tom founded the Agency division of E-Mail Logic in 2003. He brings ten years of experience working at the "big, mainline" advertising agencies in Chicago. In addition Tom spent two years selling internet advertising online for one of the big search engines. His diverse range of advertising experience combined with an overall knowledge of how to market online has made Tom instrumental in helping E-Mail Logic clients transition their marketing efforts to permission based email. Matt Anderson Matt joined E-mail Logic in the fall of 2004. A 2002 graduate of Bradley University with a degree in Communications, Matt began his career at WEEK-TV, the NBC affiliate in Peoria. There he was responsible for being the studio director for live newscasts as well as the creation of onscreen graphics. He later joined Regent Broadcasting in East Peoria as an account executive. He brings both his creative skills and account management experience to E-Mail Logic. Gerry Garcia Gerry joined E-mail Logic in May 2006. Gerry brings to E-Mail Logic about 18 years of experience in the IS/IT field of large consulting and financial companies. At E-Mail Logic Gerry is primarily responsible for assisting the company’s clients and staff with the more technical aspects of email marketing and web technologies. Jacob Fell Jake joined E-mail Logic in the winter of 2007. After graduating from the University of Denver in 2003 with a degree in marketing, Jake worked three years doing sales and marketing in the sub-prime mortgage banking industry. He has created and applied highly effective e-mail marketing campaigns for entire sales teams at major firms. His strong marketing background enables him to identify opportunities for all types of businesses to increase profits using e-mail marketing. |
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| Learn about our agency services, do-it-yourself technology solutions and partnership opportunities for permission email marketing. | Learn about our customers' success with permission email marketing. Read customers' testimonials and review our portfolio. | Learn about email deliverability, effective email campaigns, and how email helps your business retain customer and increase sales. | ||||||
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©2007 E-Mail Logic, Evanston, IL 60201